The CMG & esports communities are no laughing matter in terms of an economic growth windfall! According to Newzoo, the esports industries projected revenue is set to hit $905.6 million, a year-on-year growth of 38%. The majority of these profits, 77%, will develop directly through corporate sponsorships and digital advertising. Indirect revenue will additionally generate for the esports enterprise through media rights and content licenses. Through investments made by autochthonousendemic and non-endemic brands with an estimated budget of $694 million, an impressive 48% budget increase was the result since the end of the esports 2017 fiscal quarter for esports licenses! These investments were split into $174 million on esports advertising, $359 million on third-party sponsorship, and a further $161 million on media rights and content licenses for gaming companies to advance gaming experiences onto the competitive esports landscape!

In this fledgling and budding industry, Players Unknown Battlegrounds is making a major splash both locally and internationally! PUBG has dethroned League of Legends as the number 1 competitive PC multiplayer title in Asia, dominating the South Korea competitive population. The premise of Players Unknown Battlegrounds takes an arena style shooter expanded on a massive multiplayer scale! One hundred online players parachute onto an island, scavenging for usable resources and weapons to slaughter competitors, while avoiding death and destruction themselves through tactical combat and survival techniques.The maps give players commissioned safe areas, which rapidly shrink over the course of combat, forcing the survivors into narrower arenas and engaging in ruthless warfare, to endure as the victor with limited ammo and diminishing capital assets!

Player Unknown Battlegrounds has taken the Asian gaming empire by storm, with the strongest broadcast advertising push in South Korean esports history! OGN and AfreecaTV have funneled millions of dollars into new esports stadiums, modernized gaming leagues, staff, and professional gamers. Due to PUBG game developer originating in South Korea themselves, large scale esports franchises in Asia such as SK Telecom, T1, and KT Rolster are eager to intervene in the potential online revenue!

As a spectator title, Player Unknown Battlegrounds has developed a cult following in the vein of the Halo explosion during the heyday of Halo 3! As a spectator title, PUBG is the most accessible title since Brood War, as its massively multiplayer online component featuring 100 gamers per match, heavily encourages tournament play. However, this does not imply that Player Unknown Battlegrounds doesn't have its challenges within the esports community.

Numerous South Korean streamers, professional gamers and tournament creators make a comparison to Hearthstone's esports community where star players get more attention than mainstream gamers. League of Legends and Overwatch developed loyalists in South Korea from the start for esports tournaments, whereas PUBG's has had an uphill climb for esports viewers from the beginning. If only certain gamers are able to make revenue, the potential for global gaming tournaments will become hindered significantly. Game developers need to keep this factor in serious mind when designing competitive titles such as PUBG, to ensure that casual players can pick up and play, with mechanics that enable them to become more skilled and able to compete with higher tier players in less time and minor investment.

PUBG has also been notorious for hackers and cheating in competitive play! Over 10 million players were reviewed with 100,000 players getting expelled from competitive PUBG for hacking the game with auto aimbots. Due also to Player Unknown's massive 100 player size, laggy games are common, and the developer has promised post patches to streamline online and local LAN tournaments for a smoother gaming experience.

PUBG has had a rocky start with traditional esports setups, including player observation, commentators, production, format and balancing competitive teams. When these elements are fine-tuned, the truth is Player Unknown Battlegrounds competitive potential is absolutely huge! It is a revolutionary step forward for online shooters due to its sheer size and scope, not to mention an innovative survival game mechanic fused with massive multiplayer online gameplay!

The earning revenue for Player Unknown Battlegrounds is also growing at incredible levels internationally.Professional PUBG gamers can earn up to $200,000.00 in prize money from the IEM XII tournament in Oakland California, while Gamescom is hosting a PUBG invitational tournament with the potential to win $180,000.00! The Huya Destiny Cup is offering a cash grab of $80,693.60, while AfreecaTV has a PUBG League offering up to $12,879.20 for the best gamers. As clearly indicated, there is serious money to become earned for the best of the best gamers!